DON'T FIX YOUR SEO
For local business owners

Don't Fix
Your SEO.

Find out what's actually stopping customers from finding, trusting or contacting your business — before you pay to fix the wrong thing.

Free initial check · Plain English · No obligation
What the check covers

Four plain questions. Nothing technical.

No jargon, no hundreds of technical checks — just what actually turns visitors into enquiries.

Can they find you?

Google, local search, your Business Profile, and basic AI-search visibility.

Do they understand you?

Clear at a glance what you do, where you cover, and why to choose you.

Do they trust you?

Reviews, real photos, clear details, and a professional-looking site.

Can they take action?

A clickable number, a simple enquiry, mobile-friendly, and fast pages.

A real example, not a mock-up

We checked our own business first.

Home Design Products runs kitchen, bedroom, bathroom and media wall showrooms in South Shields — a genuine 5.0-star rating across 21 Google reviews. Here's what our own check found.

!
2 quick wins identified
Good foundations overall
Find Understand Trust Act
View example results ⌄
Can customers find you? Google Business Profile is set up correctly and nothing blocks search engines. But nothing on the site is written for AI tools like ChatGPT or Perplexity to read directly — so it can get skipped when someone asks an AI instead of searching. Amber
Do customers understand you? The homepage says exactly what the business does, where it covers, and why customers keep choosing it. Green
Do customers trust you? 5.0 stars from 21 real reviews, plus real project photos. But those reviews aren't set up to show automatically in search results, so a lot of that trust never gets seen before someone clicks through. Amber
Can customers take action? A clickable phone number, clear "Book Free Consultation" buttons, and the site works properly on a phone. Green
2 of 4 areas need attention Check my website too →

Live site checked: home-design-products.co.uk — a business we run ourselves. Findings current as of this check; sites change, so we re-check before quoting anything.

What you actually receive

No 40-page report. Just what matters.

1. Enter your website

Tell us which business you want checked.

2. Receive your priorities

See what's working and what may be costing enquiries.

3. Decide what happens next

Fix it yourself, or ask Tony for help.

1

Your overall result

Green, amber or red — so you know where you stand at a glance.

2

What's already working

So you don't waste money fixing something that isn't actually broken.

3

Your three biggest problems

In plain English — the things most likely costing you enquiries.

4

Your three priority actions

What to do first, ranked by what will actually move the needle.

5

A no-pressure chat

An invitation to talk it through with Tony — only if you want to.

6

Your call, either way

Fix it yourself, hire someone else, or ask us. Your choice either way.

If there's work worth doing, we can help with any of it — from small homepage messaging fixes to Google Business Profile corrections, AI-search visibility, site speed, better enquiry forms, or a full redesign where one's genuinely needed. Nothing's pushed on you; the report tells you what's actually worth doing.

Why listen to us

The person you'll actually talk to.

Tony Posgate
Tony Posgate
Home Design Products & Don't Fix Your SEO

Tony's spent years helping North East homeowners cut through overwhelming choices at Home Design Products — the same straight-talking approach shapes every audit here. If your report turns something up worth fixing, Tony's who you'll actually speak to, not a call centre.

"Absolutely love our kitchen. Tony suggested things I would never have thought of. Stress free fitting." — Allison, Google review, Home Design Products
FAQ

Before you ask.

Is this just a sales pitch for more SEO?+

No — the whole point is to check first. If nothing needs fixing, we'll tell you that, and there's no pressure to buy anything.

What does it cost?+

The initial check and your first full report are free. You only pay if you decide you want help making changes.

How long does it take?+

The illustrative preview is instant. Your real, full report usually comes back within a few working days.

Do I have to talk to a salesperson?+

No. You get the report either way. Tony's happy to talk it through if you want to, but there's no obligation.

Know what's actually holding your website back.

Free check. Plain English. Tony will walk you through it if you want him to.

Free initial check · no obligation