About

Why I built this

Don't Fix Your SEO didn't start as an agency pitch — it started because I had to sort this out for my own businesses.

Tony PosgateT
Tony Posgate
Founder, Don't Fix Your SEO

Not an agency pitch

Don't Fix Your SEO didn't start as a business idea — it started because I needed my own websites to actually work. I run Home Design Products, a bespoke kitchen, bedroom, bathroom and media wall showroom in South Shields, alongside my business partner Lee, and Stack4.Health, a health-tech platform I built and run myself. If customers can't find, understand or trust either site, that's not theory for me — it's lost enquiries and real money.

Learned by doing, not by selling

I don't come from an SEO or marketing background. My experience comes from spending the past 12 months rebuilding and fixing my own business websites myself — including building Stack4.Health and Fasting2.Day from scratch using AI-assisted development (I'm in the top 1% of users on Replit). That's given me a hands-on, practical view of what actually stops a small business website working, not a textbook one.

The check I wish I'd had

Don't Fix Your SEO is a free, honest check of whether your website lets customers find you, understand you, trust you, and take action — before anyone tries to sell you anything.